Stop World Poverty, Cooperation and Solidarity. “Fruit and quality of life: support to fruit growers from Senegal”

The project was developed in Arrondissement of Diouloulou , land suitable for fruit growing, with large production of mango and citrus. The initiative has allowed to support the Association des planteurs de l' Arrondissement de Diouloulou ( APAD ) , which exports to Italy with the FairTrade certification part of the production , in some Coop stores . About 4,000 beneficiaries (direct and indirect ) of the project, including the nearly 200 member producers dell'APAD and 150 people employed in the collection and processing of the fruit. The initiative has allowed to improve the means of collection and marketing and has allowed us to diversify sales channels, strengthening the integration of products in the circuits of fair trade. The project has also facilitated the creation of wealth through diversified activities that employ the most vulnerable groups, enhancing the " farm work " and the professionalism of small producers