Assessment of Advanced Certification and Rebranding of Agricultural Co-operatives

It was advised that the implementation strategies for advanced certification should include at least the following elements:• Recommend criteria for advanced co-operative certification, based on international best practices, co-operative feasibility, stakeholder perspectives, and alignment with co-operative sector vision. • Include an examination of what a ‘good gender practices’ criterion for certification might be (with emphasis on being both effective and feasible), likely some mix of membership/leadership quotas and gender responsive services and processes. • Recommend benefits that should accompany advanced certification in order to incentivise coops to gain and retain the certification. • Recommend rebranding approaches, including parameters for rebranded names and strategies for creating awareness. • Recommend certification structures and processes, and approaches to put them in place, including institutional arrangements, processing and granting of certification, etc.