New video released “The collaborative economy, what is it?”

A new video titled “The collaborative economy, what is it?” was released by Cooperatives Europe and Possum Interactive, a creative digital cooperative agency, on 28^th of April. Presented in Malta during the dedicated workshop at the 2017 General Assembly of Cooperatives Europe, the short animation underlines the potential of cooperatives for the future of collaborative economy.

As presented in the recent study by Cooperatives Europe and Lama Agency cooperative, the European cooperative movement has seen a surge in cooperatives exploring collaborative economy, with the findings confirming the potential of cooperatives to bring innovation to the sector. The video intends to generate awareness among citizens about the potential, challenges and cooperative opportunities in the collaborative economy. 

Agnes Mathis, Director of Cooperatives Europe commented: “These two initiatives are part of a new strategy for cooperatives to become a key player in social, economic and technical innovation in Europe.”